Posts Tagged ‘connect

20
Sep
08

Post-Conference Survey

Thank you for attending Connect!  We want your comments and suggestions! 

Please take a few moments and fill out our survey: http://tinyurl.com/478qx4

Enjoy the reception!

20
Sep
08

interview with kami huyse

20
Sep
08

fun times at connect 08

20
Sep
08

Doug Isenberg talks about the ‘legalese’ of PR

20
Sep
08

Interview with Lionel Menchaca

Addition: here’s Michael Wesch’s YouTube page.

20
Sep
08

Interview with Dr. Kaye Sweetser

20
Sep
08

Interview with Keynote Speaker, Peter Himler

20
Sep
08

Corporations and Social Media

We just wrapped up the first speaker of the day, Lionel Menchaca, who is the chief blogger from Dell.

Lionel began the morning with the idea that great value exists within social media for corporations.

- It allows us [corporations and organizations] to become more human.

Moreover, there is a always a conversation about your brand whether it’s on flickr, YouTube, facebook, or some other platform. Acknowledging that there is a bigger universe outside of your organization allows you to build your own community as well as reach out to the outside of your community.

According to Lionel, Dell seamlessly combines forums, blogs, wikis–not everyone knows the difference between terms, so creating an atmosphere for easy communication is key.

- Organizations must try to do this in order to engage its audience.

Moreover, Lionel stressed the importance of researching the environment before creating the community because we NEED to be aware of what is needed within our community.

In the end, Lionel stated that corporations MUST have flexibility.

Next speaker, all the way from France, Elizabeth Albrycht.

Addition: Elizabeth posted her remarks for those who missed the Skype presentation.

17
Sep
08

Attend UGA Connect… even if you’re not in Athens

Connect is only two days away now, and we’ve set up a number of different ways to attend the conference virtually. Of course, you can watch this space for regular updates on the blog. Grady students will be posting audio and video in addition to text updates. Our Flickr photostream is ready to go, and the most recent pictures will show up here on the blog. (@hyku, this one’s for you.)

You can also follow @UGAconnect on Twitter. Our hashtag will be #connect, so you can watch Twemes for Connect-only updates from all the attendees – we expect @paullyoung to be particularly active, but we’ll be encouraging all the attendees to register, so be prepared for an active Twitter stream.

Speaking of streaming, Dr. Kaye Sweetser is going to live video/chat stream her presentation at 11 a.m. on Saturday, so check in here for instructions on how to watch.

“See” you on Friday and Saturday!

10
Sep
08

I want to go to Mars too!

If you wonder why Elizabeth Albrycht is talking about going to Mars someday or about the large hadron collider (It’s the largest particle accelerator in the world. Don’t worry I had no idea either), it’s because she loves “big science” (and has the science fiction novels to prove it).

She started in management consulting (after she and an aptitude test she took in high school decided PR was a good route for her) but has spent most of her career in technology, hence the love of “big science.”

Her reason for speaking at conferences is to create more discussions about the changes social media technology is bringing to the profession. It wasn’t easy for her to start speaking at conferences, she had to co-launch a conference (New Communications Forum) to “break in.”

Elizabeth is so fascinated by the changes in PR that she has moved from day-to-day PR implementation to studying some of the big issues that she thinks PR will have to deal with such as digital identity and the emergence of decisions in online environments. She is currently researching this topic while living in Versailles, walking the same paths that Marie Antoinette did.




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